Arts & Entertainment

Why you need to pitch your song for playlist on digital platforms

One may ask what is playlist? When we say Playlist, it is a collection of songs select to be shared amongst an audience.

While Airplay and blogs aid brings attention to music, the playlist is the steadfast way of amassing more listeners for musicians and has become an integral of music.


SEE ALSO: Ghanaian Musicians must maximize streaming services amid pandemic – Adam Ro

Having your music submitted to music platforms should be the end, go ahead to pitch the song for playlists for more listeners to earn a reasonable income.

Tons of music are uploaded on these platforms each day making it difficult for a random listener to listen/search for your song. what makes yours stand out amongst the other releases? The playlists do ( playlists shelves your as the best for audiences)


Let’s use Spotify as a study case. On average, Spotify’s 4,500 curated playlists generate over a billion streams per week. Their Discover Weekly feature has connected well over 40 million music listeners to about 5 billion new songs.
I bet you will want to tap into this audience.

Put yourself in the shoes of a new listener will use hours of your precious time to listen and skip songs just identify that which suits your mood? I guess that’s a big “NO”. Playlists are curated to satisfy particular moods. Hence, giving 99% a new listener will go in for a playlist that conforms to his mood. the fact is that playlists are shaping the musical landscape more than ever before, and if you don’t release your music with that in mind and plan accordingly, you’ll risk missing out on some potentially huge opportunities.


Credit: Bless Dela Zodanu

Maxtyme, is an online platform that provides quality Public relations, Promotion, Publication, Digital marketing, Content management and communication services to clients with the focus on making their brands more attractive and visible to their target audience at all levels. An entertainment website and blog page that solely publishes authentic news about Ghanaian celebrities and other related lifestyle news, music, arts etc. Maxwell Agbenyefia Kumah, known in showbiz as Maxtyme is a Ghanaian celebrity blogger, freelance journalist, and a publicist . He graduated from DataLink University College in Tema with a bachelor's degree in Banking and finance, then continued to study at Celebrity School of Radio and Journalism to be a freelance journalist, Presenter, a Production manager.

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